Great NYTimes article about the yuppie invasion of the annual Sturgis biker rally.

\”Call us scooter trash, but the whole point of Sturgis until not too long ago was to ride,\” Heartbreaker said. \”Sturgis didn\’t mean dragging your buffed $30,000 bike you picked out of a Harley catalog, changing clothes at a truck stop, then motoring into town crowing: `Look at me! I got a Harley! I\’m a two-wheeled cowboy riding near Deadwood, South Dakota, just like Wild Bill Hickok in the Old West!\’ \”